I Think Different
I Think Different is a technology blog, focused on companies such as Apple, Microsoft, Google, and many other trend setters.
Basically what Imran, the blog founder, needed was a strong identity built around it’s blog, which will increase readers loyalty.
The scope of work was theme design and implementation, in order to increase user interaction as well as to create new following, things that were missing in the old design.
We started by redesigning the logo, increasing its visibility and making it stand out. The subscription box also got some special treatment in order to be a prominent part of the site.
In terms of content the target was to create a structure that works well with the kind of information presented. So we went for an open and light design, and put a lot of attention in the positioning of every element. Everything was be styled so it looks to be an integrating part of the website.
Having trending topics for different categories in the footer and a global dynamic trending topics widget also increased users interest.
The new design increased readership and engagement, so we expect to hear only good things about I think Different in the close future.
- Year:2010Visit Website
Responsabilities
- Design
- Strategy
- WordPress Development
Technologies
- Thematic
- WordPress
We at iTD had been looking for a new design to rebrand our website since some time. Seeing the work done by Reflection Media for a friend, I decided to give them a try. The end result has been very good. I was given good support through out and my feedback was taken care of during the design and deployment process. Not only did we get a new look for the website, the logo and graphics were also given a distinct look that is very unique. The professional look that iTD has gotten since the new design by Reflection Media has improved reader loyalty and improved our relations with various companies. I would definitely recommend Reflection Media to anyone looking for a new design for their website. Great work guys!



