Projects

Addictive Tips is a powerful technology blog with cool tips and reviews.

The key element of this project was the custom design. Ghaus, the founder of this blog, was looking for an easy and simple way to increase reader engagement. We worked together on this, making changes and testing constantly, until we finally came up with the actual version of the site. And it turned out really nice.

The design and information architecture perfect integration was a critical objective. We also needed to increase the time readers spend on this site and
make them promoters of the content they resonate with. We came up with efficient sharing and content browsing solutions, that were integrated in the final theme design.

Once the design and strategy were clear, the actual theme development was pretty straight forward, with few tweaks involved.

Having a large readership, with an average of 2.5 M pageviews per month, Addictive Tips needed smart solutions to handle huge amount of traffic. So again, we teamed up with the guys from Spikepress and nailed this one down.

Both the simple, yet neat design combined with the high traffic optimizations had a visible influence in future traffic growth.

ReflectionMedia has done what no other could do. The combined efforts have finally paid off. The reader engagement has increased with every visitor sticking around to browse more content. The average time spend by a visitor has increased by 15 seconds. Lastly, the focus on the brand "AddictiveTips" has helped the blog get recognized far and wide. I say with utmost sincerity that this would not have been possible without the efforts of Reflection Media. Thank you!